This blog covers FRESH and INTERESTING 21st century legal issues in a variety of areas including patent, trademark, copyright, IT, (social) media law, online piracy, and music law. You are welcome to post comments. You can email me at: email@example.com
Facebook on-site search engine, Graph Search, is rolling out now. Don't forget to update your privacy settings!
months ago, Facebook finally decided to go after Google, Yahoo, etc. with a new
search product called Graph Search. Yesterday, Facebook's Graph Search feature
was rolling out to everyone. What do you need to know about it? Not much... (the new logo maybe?) About
your privacy settings? A bit more ... About the way you use Facebook? It depends (as always) on what you like on Facebook... perhaps in the way you search for pictures... but otherwise, this new search product did not really convince me.
This morning, you
probably realized that when you clicked on your notification
button (at least on your laptop; not on your smartphone), Facebook asked you, under the privacy button, to "okay" a new tip.
Tip: Graph Search is rolling out now, so it's getting
easier for people to find photos and other things you've shared with them. To
check who can see your stuff, just click [the privacy button].
was surprised to see it there and not on the top of my 'wall' (as it is always
the case for other notification or new announcement). Perhaps this change is
much more important for Facebook and requires more attention for their users.
We only can underline the effort made by the Giant to mention that you should
check your privacy settings. Or, in other words, that you can (should?) change
the default "general public" option to "friends" option.
what's this new tool about? It just lets you to search Facebook's huge
amount of data (photos, apps, places, likes, people who live near ... who like ..., other interests posted to
Facebook, etc.) to get consolidated results (if I'm not wrong, this option was
already accessible for pictures in the past. Then, suddenly, Facebook made it
impossible to look at friends' pictures without going on every friends' wall).
Now, with this new tool, you can have access to a huge amount of data with a
single click. But for that, users will need to feel comfortable sharing that
data with Facebook... (see hereafter privacy settings).
"used" it for the last six months (yes it was already possible to
install it in advance) and, to be honest, didn't change much. If you like to see pictures of your friends, this option is pretty cool. But for the
rest, I never really used "friends/people who live near (Munich for instance) who like (running, cats or Games of Throne)", simply because the results were not really useful. But
that's just my experience...
your privacy settings?
As we all know, Facebook
wants to “make the world more open and connected". This on-site search
engine is definitely a great tool to achieve this goal... BUT it doesn't mean that you
cannot protect yourself. If you really care about your privacy, I strongly
recommend you to read these 14 slides to protect your profile from unwanted
searches. It clearly explains what to do and where to click in order
to protect your profile from this new tool.
It's probably not the best timing for Facebook to launch
this new product more broadly in the U.S. Post PRISM scandal that revealed a
large-scale U.S. National Security Agency spying operation that had ties to,
among others, Facebook (see my post here for more info http://d-is-freshinteresting.blogspot.nl/2013/06/much-more-than-transparent-optical.html),
it is undeniable that people feel their trust has been violated. To be able to
use this on-site search engine to make the world more open and connected,
Facebook will need access to a huge amount of data and will have to overcome
the challenge of getting users to share more of themselves (see more here).
With PRISM, the sharing challenge is more than ever ... a big challenge! Facebook will have to be careful with it,
because people will be looking at this new tool very carefully.
Fresh and interesting article posted by WIPR concerning a European patent for a "device for preparing a drink extracted from a capsule", owned by Ethical Coffee Company (ECC). As you all know, Nespresso machines brew espresso from coffee capsules, a type of pre-apportioned single-use container of ground coffee and flavorings. In the case at hand, ECC, a Swiss Company, also creating capsules compatible with Nespresso machines, is suing Nestlé, in Paris, for alleged patent infringement. In other words, ECC is not happy with the way Nestlé modified the Nespresso machines back in 2010, keeping competitors’ capsules out of them and, more importantly, violating the patented "harpoon mechanism".
Fresh and interesting article posted on the IPKat about patent trolls/PAE/NPE and how the U.S. is willing (trying?) to tackle them.
"At 6:30AM the planes started taking off from San Jose's airport. Turns out the hotel is in a flight path. Win. Normally, this would have woken the AmeriKat but she was already wide awake. Was it the thrill of turning a year older? Unlikely. Was it the jet lag? Maybe. Was it the excitement of being in a valley so inundated with innovation you can't swing a Kat without hitting a patent? Most definitely. January is almost always an incredibly bleak month in northern Europe (weather wise). Cold, dark, rainy and miserable. So the AmeriKat has decided to perk up her whiskers by taking a dose of California sun and American innovative spirit by relocating to Silicon Valley where she reports on the latest goings-on in the world of US patent litigation.
Much ado about the patent troll problem: Earlier this month, an analysis…